Privacy Policy – BostonIvy Style

BostonIvy Style (“we,” “us,” or “our”) operates bostonivystyle.com. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our website.

Personal Information We Collect

When you visit bostonivystyle.com, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier.
Log files track actions occurring on the site and collect data including IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
Web beacons, tags, and pixels are electronic files used to record information about how you browse the site.

When you make a purchase or attempt to make a purchase through bostonivystyle.com, we collect certain information from you, including your name, billing address, shipping address, payment information, and order details. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the site, including processing payment information, arranging fulfillment, and providing order confirmations. Additionally, we use this Order Information to:

Communicate with you
Screen orders for potential risk or fraud
Provide information or advertising relating to our products or services when consistent with your preferences

We use the Device Information that we collect to help us screen for potential risk and fraud and to improve and optimize our website. This includes generating analytics about how customers browse and interact with the site and assessing the success of marketing and advertising campaigns.

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we may use ecommerce platform providers, analytics services, and payment processors to support our operations.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to lawful requests for information, or to protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. You can opt out of targeted advertising by adjusting your browser settings or using industry opt-out tools.

Do Not Track

Please note that we do not alter our site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a resident of certain jurisdictions, you have the right to access personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please submit a request through bostonivystyle.com.

Additionally, if you are a resident of applicable regions, we note that we process your information in order to fulfill contracts we might have with you or otherwise pursue our legitimate business interests.

Data Retention

When you place an order through bostonivystyle.com, we will maintain your Order Information for our records unless and until you ask us to delete this information, subject to legal and operational requirements.

Changes

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. Updates will be posted on this page.

Minors

The site is not intended for individuals under the age of majority in their jurisdiction.